Transaction Advisory

Kroll’s Transaction Advisory Services Practice Advised Frasers Group on Its Agreement to Acquire the Entire Share Capital of Holdsport Group

Kroll’s Transaction Advisory Services Practice Advised Frasers Group on Its Agreement to Acquire the Entire Share Capital of Holdsport Group

In November 2024, Frasers Group agreed to acquire the entire share capital of Holdsport Group.

Kroll provided financial and tax due diligence services to Frasers Group in connection with the transaction.

 

“It was great to work with the Kroll team on another acquisition and they provided great support throughout the process to get the Transaction over the line. They utilised their experience in the sector, their knowledge of the key issues that we were focused on and their local market expertise to make the DD process as efficient and effective as possible. Kroll built an excellent rapport with the Management team which made the process run more smoothly. Thank you for your support.”

James France, Chief Acquisitions Officer, Frasers Group

About Frasers Group

Frasers Group started as a small store in Maidenhead in 1982 and from there, grew to become a global powerhouse. As the business evolved, 2019 saw the rebrand of Sports Direct International to Frasers Group plc; a reflection of the Groups growth and change in market identity.

Led by Chief Executive Michael Murray, the business is set on a formidable upwards trajectory as it continues to expand with its pioneering approach to retail. Frasers Group provides consumers with access to the world’s best Sports, Premium and Luxury brands with a vision to build the planet's most admired and compelling brand ecosystem.

About Holdsport Group

Holdsport Group is a vertically integrated retail business based in South Africa and sells sporting and outdoor apparel and equipment to end customers and wholesalers through its various businesses including Sportsmans Warehouse, Outdoor Warehouse, Shelflife Stores and Performance Brands. The businesses sell leading global brands such as Nike, Adidas, Garmin and Osprey, as well as own-branded products.

The business began in 1986 through the opening of the first Sportsman Warehouse store in Rondebosch, Cape Town but has since grown to over 80 stores across South Africa and two in Namibia.



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